BLONDERY

Blondery is a direct-to-consumer virtual bakery founded by Auzerais Bellamy, a professional pastry chef and lifelong advocate for women and people of color. Blondery’s distinctive collection of blondies includes four core flavors with rotating seasonal flavors that solves the essential question of what to give when you want a unique and delicious gift for yourself or others any time of year.

Press coverage

Forbes

"And in a welcome twist of fate, the pandemic, which has shuttered so many small businesses, actually boosted Blondery’s sales, likely because of the direct-to-consumer model"

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Forbes - December 31, 2021

"Don’t be dismayed if you see “sold out,” by Blondery’s offerings. They restock every Sunday, so plan accordingly. "

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Essence

" Auzerais Bellamy's limited-release bakery Blondery stacks bliss on bliss on bliss."

I Ate This 11-Layer Jar Cake with My Bare Hands and Regret Nothing

Food & Wine

"Owner and professional pastry chef Auzerais Bellamy reached out and let me know about the bakery’s newest summery sweet: an 11 layer strawberry cake and coinciding cake jars. They’re gluten free with strawberry blondies, chantilly cream, buttercream, and more. It was SUCH a special treat to receive one and each spoonful tasted like pure luxury. (Not sponsored, genuinely loved it!)"

Coffee Break!

Sally's Baking Addiction - July 06, 2021

"During the pandemic she came up with a knockout new way to showcase her namesake blondie brownies. “I was bored. Then I thought: ‘I’ll make a cake on Instagram Live and raffle it off. And it worked.”"

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Bloomberg

"How do you convey to people who aren’t rooting for you, how to support you?"

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The New York Times

"If you follow even one food influencer on social media, chances are you have seen the insanely beautiful creations from Auzerais Bellamy, owner of Blondery."

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Thrillist

"Owner Auzerais Bellamy trained in Michelin-starred restaurants including New York’s Bouchon Bakery, and according to legend, spent three years perfecting her recipe for these Pecan and Salted Caramel blondies. I’m convinced!"

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Cup of Jo

"Three words: Brooklyn. Blackout. Blondies. Pastry chef Auzerais Bellamy was famous for her pecan and salted caramel blondies, among others, and decided to start Blondery, shipping her chicly packaged blondie bars nationwide."

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Cosmopolitan

"Bellamy donated 50 percent of sales from her Brooklyn Blackout Blondies during the bake sale period to the Equal Justice Initiative"

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Eater

"Put your money where your mouth is."

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Delish

"Blondery was founded by Auzerais Bellamy and offers premium and handmade blondies. Her shop opens up on November 1st, but you are able to order her sampler box to help you make your decision when her full inventory opens back up."

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Dom N The City